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Thursday, July 12 • 10:30am - 12:00pm
Comic Book Law School 101: ABCs for a Savvy and Smart Start (Up)

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The business world is overrun with stories of "If only...," too often of the negative variety. It doesn't matter if you're a fan, creator, publisher, distributor, or retailer or operate a business outside of the comic book industry-nearly every business deals with some element of intellectual property on a daily basis. And if you're ready to start a new venture (or you've already started one), you don't want to be caught with your legal pants down. Rushing a new property out the door without the proper IP protections in place invariably proves to be more costly down the road. But don't fret-like a certain Saturday morning cartoon web spinner, the popular Comic Book Law School has arrived just in time, ready to help you by supplying the "ABCs" of legal protections needed for businesses and creators to identify and protect some of their most important assets: intellectual property. Noted IP attorney Michael Lovitz, author of The Trademark and Copyright Book comic book, offers this informative program designed to provide a basic legal foundation in intellectual property and related areas, including securing and enforcing your rights, contracts and licensing, fair use, social media, and much more. Up first: the basics of protection and ownership of ideas, inventions, works of authorship, characters, brands, and names, from conception through publication and beyond. Attendees are invited to participate in an interactive discussion about basic rights provided under U.S. copyright and trademark laws, as well as new decisions and changes in the law and how they could affect those rights. And along the way, there will be plenty to learn about the protections, and pitfalls, of the U.S. trademark and copyright systems. Note: The Comic Book Law School seminars are designed to provide relevant information and practice tips to practicing attorneys, as well as practical tips to creators and other professionals who may wish to attend. (This program is approved for 1.5 credits of California MCLE.)

Thursday July 12, 2012 10:30am - 12:00pm PDT
Room 11AB

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